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Still Ballin: 2Pac x PRIMITIVE

Primitive has just released another collaboration with the estate of Tupac Shakur and with the help of Tiago Lemos, this one hits harder than the last. Not all collabs are created equal and that’s especially true when you drop a name like the late great Tupac Shakur. In celebration of the life and legacy of […]

Featured

The Dirty P Skate Old Skool from PRIMITIVE x VANS

Primitive recently released a collaboration with Vans and you’re gonna love the Dirty P Skate Old Skool. The Skate Old Skool represent one of the most iconic styles created by Vans and have been revamped to fit the needs of modern day skateboarding. These shoes integrate tongue straps for a snug fit, DURACAP™ underlay for durability, […]

Keep The Beat With Zildjian x PRIMITIVE

Primitive has just released a new collaboration with Zildjian Cymbals and we’re steadily trying to keep the tempo with these fresh new fits. Primitive is proud to announce their new collaboration with Zildjian and we share some insight behind the story. The Avedis Zildjian Company, more commonly referred to as Zildjian is an Armenian-American based musical […]

La Streetwear Más Fina’ From Corona x Primitive

Primitive has just dropped a refreshing collection of streetwear in collaboration with Corona USA. Born in Mexico and raised on the beach, Corona is the perfect complement to life’s simple pleasures. Known for its laid back approach, smooth taste and distinctive branding, Corona has become the #1 most loved beer brand and now they have […]

Keep Things Spicy On The Streets with Huy Fong x Primitive

Primitive has released another saucy collection of streetwear in collaboration with Huy Fong. Huy Fong Foods is an American hot sauce company based in Irwindale, California. Born in 1980 on Spring Street in Los Angeles’s Chinatown, it has grown to become one of the leaders in the Asian hot sauce market, or more specifically in […]

Kikkoman and Primitive Are Back In The Kitchen

Primitive has released another collection of streetwear in collaboration with Japan’s #1 soy sauce brand Kikkoman. As you already know Primitive and Kikkoman collabs have been around the block a few times, but this time they included some sushi to curb our appetite. This Kikkoman AYCE Long Sleeve does exactly that. What’s AYCE mean you […]

Embrace Your Sinister Side with Paul Jackson x Marvel from Primitive

Primitive has released a collection of streetwear in collaboration with Marvel Comics and renowned artist Paul Jackson. P-Rod and the crew have joined forces with British artist Paul Jackson for the second installment of their collaboration with Marvel Comics. Last go it was Moebius, this time around they take a more sinister approach featuring the […]

Primitive Adds New Goku Fire To Their Dragon Ball Super Collection

Primitive has just added fierce new Goku fits to their already dope Dragon Ball Super Collection. Dragon Ball is a popular Japanese manga series and anime television series. Dragon Ball Super is the fourth anime installment in the Dragon Ball franchise, with a plot outline written by creator Akira Toriyama. Goku, Beerus and Vegeta are […]

Get Back In Black with The Black Pack Collection from Primitive

Primitive has just released a collection of stealthy all black items for winter 2020, just in time for holiday shopping. You might be thinking with all this dope apparel why are we talking about socks? It’s pretty simple really, your sock game compliments your shoe game and these glow in the dark Beware Socks might […]

We Weigh In On The Gold Pack Collection from Primitive

Primitive has released a new collection of gold plated fire apparel for fall 2020. This Genesis Jacket is what caught our attention first from this capsule and we can’t keep our eyes off it. It’s cut from Polar Fleece and features all over Primitive branding with nylon accents throughout. This precious piece would make a […]