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Brand Spotlight: EVERYDAY PEOPLE

We show some love to Everyday People, a streetwear/skate brand that’s all about people and the culture they create. Everyday People Co. is a progressive, modern streetwear, skate, fashion and lifestyle brand that is influenced by street culture and people doing their daily thing. The brand gets its inspiration from the skatewear and street trends […]

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Brand Spotlight: THE PERSONAL CODE

We unlock The Personal Code, a female focused fashion brand out of Los Angeles that is all about self-worth. The Personal Code is a dedicated women’s clothing brand based in Los Angeles, California. They chose the name The Personal Code due to the fact that as a brand they believe that everyone has their own […]

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Brand Spotlight: RIPNDIP

We take a moment to showcase RIPNDIP, a skateboarding/streetwear/lifestyle brand born in Orlando and based in Los Angeles. RIPNDIP is the brainchild of Ryan O’Connor out of Orlando, Florida. O’Connor started out making T-shirts, with “Ripndip” scrawled across his skateboard. In 2009, he began selling T-shirts at camp to other kids for $10. Allegedly, camp […]

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We Drop In With RIP N REPAIR

We spotlight Rip N Repair, a graphic driven fashion brand Straight Outta Koreatown. Rip N Repair is an American apparel company that was founded in 2017 by fashion entrepreneur Jason Yi in Koreatown, Los Angeles. Located west of Downtown LA and south of Hollywood, Koreatown is one of the most diverse neighborhoods in Los Angeles. […]

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SKETCH Shows Some Love For The City Of Angels

We showcase the City Of Angels collection from Los Angeles-based Sketch Skateboards. Sketch Skateboards was founded by Taylor Watson in 2008 in the Virginia/DC area and later relocated to Los Angeles in 2016. The name Sketch Skateboards actually comes from Taylor’s passion for art because as he says a sketch is the first basis for […]

Brand Spotlight: HOURS IS YOURS

We take an in depth look at Hours Is Yours a skater-owned footwear and apparel brand out of Los Angeles, California. Hours Is Yours is a fresh, new skater-owned footwear company created by Dennis Martin and Bryan Herman who have more than 15 years experience designing, merchandising and marketing premium footwear. The Los Angeles based […]

La Familia Wants To Re-Welcome You To The Fam

Streetwear brand La Familia Forever has recently rebranded themselves and we take a look at what’s new. La Familia Forever has recently undergone a transformation where quality and comfort have made their way to the forefront. Today the La Familia name embodies the mellow style, vibrant energy and good vibrations that travel from Southern California to […]

Honor The Gift Embraces The City Of Angels

Russell Westbrook’s Honor The Gift adds new City Of Angels inspired apparel to the collection. Created by a kid from the Inner City of Los Angeles, Honor The Gift is a brand founded on self-belief and dedication to never stop working towards your greatness no matter the hardship. This is a body of work with […]

We Take A Behind The Screens Look At Streetwise

If it’s dope and can be printed on a t-shirt, streetwear brand Streetwise has most likely screened it. Streetwise is defined as possessing the skills necessary to survive in an often violent urban environment. The brand was founded in 2003 by Manny Rivera, an innovative graffiti writer who played a major role in establishing one […]

Don’t BLNQ On This Handcrafted Eyewear Perfection

If you’re looking for a fresh new set of stylish sunglasses or gaming eyewear, don’t sleep on BLNQ. BLNQ eyewear is designed in Los Angeles and the brand’s classic, hand-crafted sunglass styles are inspired by the moods of the city and built with only premium materials, lenses and technology. In addition to their sunglass offerings, […]